09–24–1953

Souvenir Shop
Studio Pronto
New York 2025

Forthcoming visual identity for Souvenir Shop, a New York-based event and content production studio that creates cinematic experiences with enduring artifacts.

Founded by Zohar Benjelloun and Samantha Bloom.

Coming soon.

09–24–1953

TJMAXX
At McCann NY
New York 2024

Led the design team at McCann NY for TJ Maxx, overseeing the creation of a playful, expressive custom typeface inspired by the brand's logo.

With Matt van Leeuwen.
Typeface development by MCKL.

09–24–1953

The New York Times
November 2019
 
Opener design for “How Chinese Sci-Fi Conquered America” published in the New York Times Sunday Magazine on Dec. 3, 2019. By Alexandra Alter. Photography by Amani Willett.

The translator Ken Liu has done more than anyone to bridge the gap between Chinese science fiction and American readers.

09–24–1953

The New York Times
February 2020

Opener design for “How Alabama’s Senate Primary Became a Trump Loyalty Contest” published in the New York Times Sunday Magazine on Feb. 10, 2020. By Jason Zengerle. Photography by Eli Durst.

For Jeff Sessions, Roy Moore and other Republicans vying for a chance to take back Doug Jones’s seat, winning over voters may mean winning over the president first.

09–24–1953

The New York Times
June 2020

Opener design for “The Voice of God. (And Knausgaard, Whitman, Machiavelli … )” published in the New York Times Sunday Magazine on May. 13, 2020. By Susan Dominus. Photography by Finlay MacKay.

How Edoardo Ballerini became the audiobook world’s most relilable narrator.

©2025
All Rights Reserved.